Lennar Homes
Welcome to my portfolio showcasing the evolution of Lennar Homes' social media strategy from 2017 to 2024. As a dedicated member of the social media team since its inception, I have been privileged to witness and contribute to our remarkable journey. From pioneering initiatives to innovative content creation, I am thrilled to present the milestones and achievements that have shaped Lennar's digital presence. As a content creator and enthusiastic spokesperson, I am honored to share our story with you.
Videos
From collaborating with our divisions nationwide to assuming the role of spokesperson, I take great pride in the diverse range of video content I've crafted during my tenure at Lennar Homes!
Before & after
Data + Analytics
Facebook January 1st, 2023- March 22, 2024
Instagram January 1st, 2023- March 22, 2024
Growth Manager
"Stephanie is a very poised, energetic, positive addition to the team. She continues surfacing and delivering creative ideas that strike the unique balance of trends, brand guidelines, and growth alignment to what works via data. She is one of the only associates who has delivered breakthrough results with her creative this year and should be very proud of that!"
Growth Specialist
"Stephanie goes out of her way to make sure the video content she is delivering is top-tier. I think Stephanie also brings a really unique perspective to the table being that she has experience with social media influencing outside the scope of the homebuying industry and is really up to date with current and upcoming trends that a lot of us don't know about."
National Director of Marketing
"Stephanie has an energetic attitude and brings passion to her job. Stephanie is willing to jump in and try new things and is not afraid to fail. Stephanie's general knowledge of social media is an asset to her role."